Zinc are a factual television, brand and audio content production powerhouse. This partnership provides The Edge and their clients with exciting new possibilities and opportunities, giving them the ability to bring brands to life in interesting and different ways – propelling the content they produce onto the broadcast stage.
Zinc specialise in digital branded entertainment, advertiser-funded programming, popular factual TV series, access documentaries, and broadcast documentaries as seen on platforms such as National Geographic, Disney+, Sky, BBC, Channel 4, ITV and Discovery, as well as in audio with podcast and radio commissions with the likes of Audible.
The affiliation with Zinc gives the team at The Edge the ability to connect our award-winning films with world-class TV contacts and resources.
Marjorie Blake-Convey, CEO, The Edge Picture Company, says:
“Like Zinc, we are driven by a single focus: to produce inspiring films that tell clients’ stories in unforgettable ways. We also share the same cultural, creative and commercial values as Zinc and that’s why this deal is so important to us.
“We have had over 30 years of success as an independent business and the time is now right to fuel The Edge’s long-term growth within the context of a larger content group, where we can benefit from creative and commercial scale, and where we can make new investments in organic growth. Being part of Zinc offers this and we are beyond excited to be joining the Group.”
Mark Browning, CEO, Zinc Media Group, says:
“The Edge is renowned for creating high quality content for brands. Their business is built on trusted relationships and exceptional access. That’s why they are a perfect match for Zinc. The Edge is a truly impressive business – highly-respected, sustainably profitable with a World-class reputation, and we are thrilled that it is joining the Group.”
The Edge will continue to be run by the same management team and operate in the same way from our current offices, but benefit from the creative and commercial opportunities presented by being part of an enlarged organisation.
Below you can find samples of what Zinc produces – perfect examples of the Group’s creative output, and one of the many reasons that The Edge are so enthusiastic to be joining their family!