by EVAdmin | Feb 12, 2020 | Blog
Mark McKenna, Executive Producer at MerchantCantos looks at the bits in between America’s biggest annual TV event. I was asked to write something this month and, as the film lead in the US, it made sense to review or rank the commercials at America’s sporting...
by EVAdmin | Feb 11, 2020 | Blog
Ken Loach’s passionate and excoriating film Sorry We Missed You exposed the exploitation and human cost to a debt-laden family where Mum Abby and husband Ricky toil, like latter day serfs, in a service-economy based on zero-hours contracts. The premise for Loach’s...
by EVAdmin | Feb 6, 2020 | Blog
By Jermaine Allen, MerchantCantos (EVCOM Member) Many of us have experienced that moment of absolute dread when we’ve accidentally deleted documents we’ve been labouring over for hours. In this digital age, it’s become just as easy to do even worse with personal...
by EVAdmin | Nov 5, 2019 | Blog
Open any industry mag, attend any event or gather around your industry soapbox of choice and the topic de jour is more than likely to be brand purpose. It’s increasing importance in our field is unique in so much as it’s not a flash in the pan, an annual trend or even...
